Logo Process Posts
Ran across two great posts this week detailing important parts of the process. And no, “process” doesn’t involve ripping off some clip art and using it to win $200 in a crowd-sourcing contest.
1. The first up is Smashing Mag’s Vital Tips for Effective Logo Design, which includes the awesome graph to the left from Jacob Cass of Just Creative Design. If your logo design process looks nothing like that flow there, you’re doing it wrong. The post also includes some great case studies, presents 5 principles of good logo design, and links to a lot of other great resources. It’s really enough to make a crowd-sourcing addict’s face bleed…and I’m OK with that.
2. The next great find comes from Graham Smith who details the importance of studying the competition before starting on a logo. He also discusses how/when to implement this in to your design process.
