Logo Work in a Troubled Economy
Nate over at Vossome wrote up an article about two favorite topics of the industry: spec work, and the economy. He goes over the problems a business can run in to by utilizing these services (craftsmanship, originality, etc.), and suggests some solutions for dealing with it.
While it’s a good article, I am prone to doubt that anyone but designers will read it (but then again: I don’t know a ton about his reader base). I think we can all agree spec work is evil, but the truth is that we will need to educate both the designers and the clients if we ever hope to see change in this area. Anyone know of any sites/organizations trying to do such a thing?
